Television Advertising

Reach 98% of the population
that watches TV Monthly

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Television Advertising...

Why advertise on television?

Television advertising is an exciting, engaging and unique opportunity to bring your brand to life and connect with audiences on a trusted platform and on a highly emotional level.

Whether you want maximum exposure for your brand, or want to appear to more select audience categories, there are many opportunities with TV advertising for you to take advantage of. Without a doubt, it’s one of the most effective and powerful advertising mediums available to your business.

Why TV remains one of the most powerful advertising channels

  • Average viewer watches 2 hours 30 mins of broadcast TV per day (Ofcom).
  • TV is the most trusted medium for advertising – building credibility and brand strength (IPA TouchPoints).
  • It’s not as expensive as you think! Your brand could be broadcast during advert breaks of the biggest television shows, on the biggest channels.

Start your TV campaign today…

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Television

Just some television channels
you can advertise on…

Did you know?

Television

27.52 million

nearly 97% of all households in the UK have a TV

(BARB 2024)

Television

TV reaches 91%

of the UK population every week

(Thinkbox 2024)

Television

TV is a ROI leader

delivering an average of £4.20 for every £1 spent

(Thinkbox/IPA Databank)

Television

Works brilliantly with other media

adding TV in to a media campaign increases overall campaign effectiveness by +40%

(Thinkbox)

ad smart

What is Sky AdSmart?

Sky AdSmart is a revolutionary approach to TV advertising. This technology allows you to select your audience(s), whether that’s by, demographic, life stage, within a region, a city, or postcode.

Sky Adsmart can serve different ads to different Sky households watching the same program by factoring in certain characteristics.

The flexible nature of Sky Adsmart lets you restrict your advertising to a specific region or city; alternatively, you can choose to show your advert only when your defined audience is watching. This makes for extremely cost-effective advertising with truly minimal wastage, just talking to the right people when they are watching.

Watching TV

Reaching exactly the right audience…

Advertisers can select audiences based on a variety of factors, creating an incredibly targeted campaign.

Television

Television Regions

Television

Postcode Areas

Television

Local Authority

Television

Metropolitan Area

Television

Geo-Flex: define a catchment area

Television

Affluence, home ownership

Television

Children / Age

Television

Expectant Families

Television

Mosaic Types

Television

Car or Pet Ownership

Create your targeted television campaign now!

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What our clients say about us...

The Media Angel planned an integrated campaign and I was delighted with their approach, delivery and the end result. The campaign performed very well and I would definitely use The Media Angel again for future projects.

Hugh James - Senior Campaign Manager

We are constantly being given strategic recommendations about which media platforms to use to successfully position ourselves to reach our niche target audience. Since using The Media Angel they have helped us gain our full potential through advertising.

National Botanic Garden of Wales - Head of Marketing & Communications

The Media Angel understood exactly what we were trying to achieve and how to help us get there. I’d highly recommend them.

Public Health Wales – Healthy Weight Healthy You Campaign

Award-winning advertising agency...

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